- Get on the major social network sites - and make sure they’re all linked up. The rule of thumb was share great information with your tribe. Here’s her “9 sites you must be on + some tips for how to get the best out of them…
- Ping.fm - central point to populate all the other sites…
- Reverbnation - use some of its functions and widgets, such as tour dates, to make sure info is continually up to date on your other sites.
- Wordpress (or Blogger) - to go deeper on issues that people might be interested in. Also lets you get “off topic” - such as a cause you might support - and gives an opportunity to connect with a different crowd.
- ilike - lets fans find you through other similar artists. Has a great facebook app that gives a really good first impression - her example was John Mayers site...
- twitter - didn’t go into too much detail - assumed people understood.
- flickr
- youtube - build a channel. You don’t have to always update with your own content (while that is good!). Curating with other similar artists or interests is a good way of reaching a new crowd.
myspace - still the “A & R” site - the place to showcase, but not as useful for social media - more a Electronic Press Kit. Also stressed that we have to unlearn some myspace habits - rather than top down information, you need to incourage more authentic and transparent fan interaction.
facebook - encourages this authentic interaction. Suggested setting up the ilike app - and to make sure you have a band / artist page, and not just your personal profile.
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